Earlier this week we saw a cool interactive music video for Dylan’s “Like a Rolling Stone” and now Pharrell Williams has launched “24 Hours of Happy”, his own very cool interactive music video/film. It’s set to his song “Happy” and viewers can skip around the video’s 24 hour clock and land on a place that makes them “happy.” The idea for it was conceived by We Are From L.A. and was produced by Iconoclast. You can view (and clap along with it) at the official site. Look for cameos by Magic Johnson, Jimmy Kimmel, Jamie Foxx, and others.
via Vik Muniz